Affiliate Program

Join our affiliate programme and partner with Lucky Red to promote a well‑known, slot‑focused online casino brand. We work with publishers, streamers, content creators and marketing partners across the UK to drive quality traffic and turn it into long‑term value. We aim for straightforward collaboration, clear reporting and practical support so you can focus on growth.

Programme purpose

Our affiliate programme is designed to reward partners who introduce real players to Lucky Red. We prioritise sustainable player acquisition and fair treatment for both partners and customers. Whether you operate a review site, a live stream, a rewards newsletter or a social channel, we provide the resources needed to convert your audience into engaged players.

Partnership benefits

Partners benefit from access to a recognised casino brand, a broad selection of RTG slots and regular promotional activity to help retain players. We offer tailored support for UK traffic, flexible deals to match different traffic types and a dedicated point of contact to help optimise performance. Our focus is on practical tools and timely communication so partners can scale efficiently.

Commission structure

We offer flexible commission models to suit different partners and traffic profiles. Options include revenue share for long‑term earning potential, CPA for campaign‑driven publishers and hybrid models for a balance of both. Exact terms are agreed during onboarding and can be adapted as partnerships mature. All financial arrangements are transparent and set out in the partner agreement.

Tracking and reporting transparency

Accurate tracking and clear reporting are cornerstones of our programme. Partners get access to an affiliate portal showing conversions, player value and pending balances. Data is presented in a straightforward way so you can monitor campaign performance, attribute traffic correctly and make informed optimisation decisions.

Marketing tools and support

We provide a suite of creatives, landing pages and tracking links suitable for UK audiences. Assets include banners, static and animated creatives, promotional copy and deep links you can use directly in streams or on websites. Technical setup is kept simple, and we offer guidance on best practices to maximise conversion while staying compliant with UK advertising standards.

Long-term cooperation

We look for partners interested in building lasting relationships. Regular reviews, seasonal campaigns and bespoke offers are available for high‑performing partners. Our team works with you to refine targeting, improve player retention and develop new opportunities as markets evolve, ensuring a stable and mutually beneficial partnership.